Aug. 24

Unleash Your Chocolatey Cravings With New Kellogg’s Krave Cereal!



Unleash Your Choco­latey Crav­ings With New Kellogg’s Krave™ Cereal


Choco­late lovers rejoice — there is a new cereal in town that will feed your choco­latey urge! With a unique crispy shell on the out­side and a smooth choco­latey inside, Kellogg’s Krave deliv­ers 8 grams of whole grain, is a source of fibre, trans fat free, a source of 7 essen­tial vit­a­mins and min­er­als in every bowl and has 170 calo­ries per serv­ing with ½ a cup of 1% milk.



“Our research shows that con­sumers are seek­ing more flavour vari­ety and choco­late is a grow­ing seg­ment in the cereal cat­e­gory,” said Andrew Loucks, VP, Mar­ket­ing. “Kellogg’s Krave is the answer for peo­ple look­ing for a deli­cious start to their day.”  Kellogg’s Krave is avail­able across Canada in two irre­sistible flavours:  choco­late and dou­ble chocolate.


Chocov­ores Unleashed!

Choco­late lovers check your choco­latey stashes because a pack of rav­en­ous and cun­ning Kellogg’s Krave Chocov­ores is on the loose. Chocov­ore crea­tures have been seen engag­ing in cun­ning trick­ery to trap and devour their unsus­pect­ing choco­latey prey.  They won’t stop their pur­suit until they have filled their smooth choco­latey bel­lies – choco­late will never be safe again.  Rep­re­sen­ta­tives for Kellogg’s Krave have had lit­tle suc­cess try­ing to tame the wild crav­ings of this pack. Kellogg’s Krave cereal sam­ples are being handed out to make amends with choco­late lovers tar­geted by a Chocovore.




About Kel­logg Canada

Dri­ven to enrich and delight the world through foods and brands that mat­ter, Kel­logg Canada is the lead­ing pro­ducer of ready-to-eat cereal in Canada. Every day, our well-loved brands nour­ish fam­i­lies so they can flour­ish and thrive. These include All-Bran®, Corn Flakes®, Corn Pops®, Eggo®, Froot Loops®, Frosted Flakes®, Kashi®, Kellogg’s® Two Scoops® Raisin Bran, Mini-Wheats®, Nutri-Grain®, Pop-Tarts®, Pringles®, Rice Krispies®, Spe­cial K® and Vec­tor®. To learn more about Kel­logg Canada, includ­ing our cor­po­rate respon­si­bil­ity ini­tia­tives and rich her­itage, please visit For infor­ma­tion on our com­mit­ment to nutri­tion, visit



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