Posts Tagged ‘BIC Canada’
Friday, June 7th, 2013
BIC® Soleil® Fitness Expert shares her tips and tricks on
how to confidently get bathing suit ready
Summer is just around the corner and Canadian women are getting their bodies ready by making sure that their legs are in flawlessly smooth shape and making sure their bikini area is trimmed so that they feel their best for swimsuit season. A recent survey of female adults by BIC® Soleil® — an industry leader and innovator for developing premium disposable shavers that meet the needs of women – reveals that nearly 50% of Canadian women hate bathing suit shopping (only 7% said they loved bathing suit shopping).* To help women transition into the new season AND into bathing suits with confidence, BIC® Soleil® has introduced its new BIC® Soleil® Shave and Trim, the first 2-in-1 disposable shaver that allows women to groom all body parts, including the most sensitive spots, with one product.
“It’s no surprise that shopping for a bathing suit is an unpleasant experience for many women,” says Allison Ethier, Canadian Fitness Champion, Nutrition Consultant and Model. “As someone who spends a lot of time competing and being judged in a bathing suit, I know how important it is to feel confident when showing so much skin.”
Allison has partnered with BIC® Soleil® Shave and Trim to encourage all Canadian women to celebrate self-confidence and set their bathing suit bodies free for the summer.
“It’s all about picking the right bathing suit that works with your body type,” says Allison. “Pair the right bathing suit with sleek legs and a smooth bikini area and you will instantly feel more confident.”
Body Type #1: Straight
“Straight with very few curves, this body type is small all over and needs a swimsuit to add volume and curves to the waist, butt and hips. Great one piece options include cut-out sides, strapless with ruching at the top and moulded cups or inserts for added lift. For bikinis, look for a halter or V-shaped top and a bottom with fun side ties to add volume to the hips.”
Body Type #2: Pear Shape
“Pear shape body types have an overall smaller upper body and are larger on the bottom. To add balance and create a more symmetrical shape, ‘pin-up girl’ style one-piece swimsuits are a fantastic option; look for something with a plunging neckline or ruffles around the top to draw the eye upward. For two-piece swimsuits, a skirt-style bottom works well with a top of the same colour. Go for a darker shade for a slimming effect!”
Body Type #3: Curvy/Hourglass
“Curvy/hourglass shaped women are generally looking for support and coverage in a bathing suit. Try to avoid one-piece suits altogether as this tends to create a boxy look. Go for a top that has seaming under the bust; V-shape, halter or one-shoulder are all great options for added support. Darker bottoms in a solid colour or small pattern work well to balance out the figure.”
Body Type #4: Athletic
“For women with an athletic shape, look for a swimsuit that has more feminine cuts and details to balance out a less curvy figure. Anything with ruching, detail, and tapered bottoms in the back will give a curvier appearance.”
Body Type #5: Apple Shape
“Apple shaped women tend to hold weight in the mid-section, with thinner arms and legs. To add definition to the waist, a one-piece swimsuit with a cute belt is a great option. Also try colour blocking on the sides, which creates the look of a more defined waist. For two-piece suits, try a halter or deep V shape to bring the eye upward, with an empire bottom to accentuate the waistline.”
Innovation Now in a Women’s Shaver
When it comes to grooming the bikini area, almost half of Canadian women between the ages of 18–34 surveyed said that they often experience skin irritation and redness. Using a shaver that has a bikini area trimmer is an excellent tool to trim the area with better precision and less irritation.
- Three flexible blades and a pivoting head for a flawlessly smooth shave
- Lubricating strip with Vitamin E, for a silky smooth shave
- Slide-on/slide-off trimmer head for safe, simple and easy bikini trimming that allows just the right length
- Pivoting head with rubber grip for ultimate comfort
BIC® Soleil® Shave & Trim is available at most major drug stores and mass merchants across Canada ($6.98 — $9.99).
About BIC Inc.
BIC Inc. (Canada) is a subsidiary of BIC Corporation (www.bicworld.com), a leading distributor of stationery products, lighters and shavers. Since its founding more than 50 years ago, BIC has honored the tradition of providing high-quality, affordable products to consumers everywhere. Through this unwavering dedication, BIC has become one of the most recognized brands in the world today.
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Monday, August 20th, 2012
Study Reveals Canadians Choose the Power of the Pen to Help Organize Hectic Lifestyles
BIC Inc. partners with multi-faceted mom, Erica Ehm to offer tips and advice on how to simplify our lives with handwritten notes and doable to-do lists
Life is busy. Work. Grocery Shopping. Errands. Household chores. More errands. Add a child or two and life gets even busier. Sometimes, there’s the need to take a moment, grab a pen and paper, and write a to-do list!
Reliance on technology for many everyday tasks is at an all-time high, yet a recent national study of adults by BIC, conducted by Canadian Omnibus, reveals that 85% of Canadians most often handwrite notes or lists to stay organized. A global leader and distributor of ballpoint pens, BIC has partnered with founder/publisher of yummymummyclub.ca, Erica Ehm, to help provide sound advice on how to organize our lives with effective hand-written notes and to-do lists.
“From my own experience, I face multi-tasking challenges every day, so I understand all too well the importance of handwriting notes and lists to help simplify my life,” says Erica Ehm, an author, actress, journalist, businesswoman, mom and wife who juggles it all. “No doubt technology is important – but the fact remains that when you write something down such as a to-do list, you seem to get it done! This leads to a happier more productive and less stressful lifestyle within both the work place and home.”
How to Make Your To-Do List Doable
Do you often feel overwhelmed by the amount of work or chores you have to do or do you sometimes just forget to do something important? All of these are symptoms of not keeping a proper “to-do list.” There’s no better feeling than checking something off your list — Finished! Complete! Mission Accomplished! To ensure your to-do list guides you through your day, Erica has these time-saving tips!
- Set aside 10 to 15 minutes before you go to bed or as soon as you wake up in the morning to jot a to-do list for the day;
- Keep your list short (under 20 items) and ensure it is on one page and can be carried with you wherever you go;
- Try assigning tasks to hourly slots, even if exact timing isn’t crucial;
- Figure out when you are most productive and alert. Schedule the more demanding tasks during these times;
- Schedule an easy job after a difficult one or a long task after a short one to keep yourself stimulated.
- Use specific, active verbs when you tell yourself to do something and include as much information as possible (i.e. Phone the dentist at 555‑1235 to book an appointment the first week of October)
- Keep a pen and pad of paper by your bed at night. Write down any ideas or tasks you think of thru the night so you can clear your mind and have a restful, worry-free sleep.
- Log your completed tasks and revel in your own productivity!
“The process of putting pen to paper for important notes and lists makes it a personal commitment and helps retain the tasks more firmly in our minds,” says Erica. “I also believe a person’s hand-writing is expressive and very special and I love receiving hand written lists and notes from my children. Knowing they took the time to handwrite a note or card for me is very intimate and shows thought and care. Those take pride of place in my office!”
Canadians Want Handwritten Praise!
The study also revealed many Canadians prefer to receive a handwritten note of praise or thanks from each of the following people compared to an email – especially from our family!
Handwritten Note vs. Email
- From our Spouse/Partner 64% 7%
- From our daughter/son 54% 9%
- From a Family Member 49% 17%
- From a Close Friend 44% 20%
- From our Boss 37% 25%
Reduce emails and connect with family & friends by sending them handwritten notes, birthday cards and thank you notes throughout the year. Include a handwritten note in your husband’s suitcase before a business trip and your child’s lunchbox or overnight bag for their first sleepover. The simple act of writing a note of thanks and appreciation speaks volumes!
Make a Smooth Transition Back to School and Work!
The survey also indicates that 90% of Canadians feel writing smoothness and overall quality are important features when using a pen to handwrite a note. Handwriting should be smooth and polished and a good quality writing instrument is key! To help Canadians make a smooth transition back to school and work after a lazy, warm summer season, BIC offers the Smoothest Pen in the Universe™ — the Velocity® Bold ball pen.
This retractable pen features the Easy-Glide System® — BIC’s exclusive ink technology, for smoother writing and a more vivid line. Its moulded rubber grip and 1.6 mm bold point gives the user writing control when putting pen to an important contract or exam with a more bold, vivid line of ink. Velocity Bold ball pens are available at major retailers. Manufacturer’s suggested retail price is $4.49 for a package of four.
I received some for review and I love them so much!! I love the way they feel in my hand while writing, the glide so smooth and do not smear, and they come in a gorgeous array of colours!!
About BIC Inc.
BIC Inc. (Canada) is a subsidiary of BIC Corporation (www.bicworld.com), a leading distributor of stationery products, lighters and shavers. Since it’s founding more than 50 years ago, BIC has honored the tradition of providing high-quality, affordable products to consumers everywhere. Through this unwavering dedication, BIC has become one of the most recognized brands in the world.
♥→I received product for review. The opinions within this post are of my own and I was not influenced in any way. Please do your own research before purchasing products. Your opinions and results may differ than mine.←♥
Enter my sweepstakes giveaway below for a chance to win a $100 giveaway featuring a variety of BIC Stationery items! Open to Canadian residents only.
How to enter: All entries must be submitted using the Rafflecopter form below. After you complete the easy mandatory entry, you can do as many bonus entries as you’d like to increase your chances of winning. I will be checking for duplicate entries to make sure it’s fair, and no cheating will be tolerated!
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