May. 29

KFC Shares the Colonel’s Secrets — Free Recipe Book Available on FaceBook on June 4th

 

 

 

This calls for a Mint Julep!  On June 4th, 2012 KFC fans and food­ies can down­load a free copy of Colonel Sanders Auto­bi­og­ra­phy and Recipe Book.

The book lay hid­den in a KFC vault for decades and was dis­cov­ered last Fall.  In it, the Colonel shares his tips and philoso­phies about life and busi­ness and recipes for home­style South­ern Favourites.

Start­ing today, fans can get a sneak pre­view at Facebook.com/KFCCanada

 

 

NEWLY DISCOVERED COLONEL SANDERS AUTOBIOGRAPHY WITH PERSONAL RECIPES LAUNCHED EXCLUSIVELY ON FACEBOOK® FOR FREE TO MILLIONS OF KFC FANS

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KFC Canada Face­book Fans Can Access Exclu­sive Con­tent and Recipes for Free Begin­ning Today;
Free Down­load of Com­plete Auto­bi­og­ra­phy & Cook­book Begins Mon­day, June 4

 

Begin­ning today, fans of KFC’s Face­book® Pages around the world can access exclu­sive con­tent for free from the soon-to-be-released book, “Colonel Har­land Sanders: The Auto­bi­og­ra­phy of the Orig­i­nal Celebrity Chef.”

 

The orig­i­nal man­u­script, writ­ten by the Colonel him­self in 1966 and dis­cov­ered by acci­dent more than 40 years later, is being launched exclu­sively on Face­book. The entire book can be down­loaded for free at Facebook.com/KFCCanada begin­ning Mon­day, June 4. It is not avail­able in book stores or via online book sellers.

 

“What’s most amaz­ing about the book is that while it was writ­ten nearly a half-century ago, both the insight­ful life lessons and the deli­cious recipes remain rel­e­vant today,” explains Tatiana Car­ras­cal, Senior Mar­ket­ing Direc­tor, KFC Canada. “Because of that, our goal is to share the auto­bi­og­ra­phy with as many peo­ple as pos­si­ble, free of charge. We couldn’t think of a bet­ter way to do that than via Facebook.”

 

Free con­tent avail­able begin­ning today includes: a Fore­word writ­ten by KFC’s first fran­chisee Pete Har­man, an intro­duc­tion writ­ten by Colonel Sanders, and the first chap­ter. Also avail­able are four recipes selected from among the 33 never-before-seen recipes fea­tured in the book: Potato Pan­cakes, The Colonel’s Spe­cial Omelet, Hush Pup­pies, and Upside-Down Peach Cobbler.

 

The auto­bi­og­ra­phy pro­vides an authen­tic look into the life of one of the world’s leg­endary entre­pre­neurs and is cen­tered on his pas­sion for food, hard work and the impor­tance of home-style coun­try cooking.

 

“The only thing keep­ing this book from being a best-seller is that we’re not sell­ing them,” Car­ras­cal said of the free download.

 

Full Auto­bi­og­ra­phy and Cook­book Avail­able June 4

 

In Novem­ber, 2011, KFC announced that the man­u­script had been dis­cov­ered in the company’s archives and it quickly made world­wide news. The world was fas­ci­nated by the idea that the man who per­fected one of the world’s most famous recipes had also penned a book fea­tur­ing his life story and some of his favorite recipes.

 

The book con­tains 33 never-before-published recipes, dozens of rare his­toric pho­tos and count­less amaz­ing sto­ries told first­hand by the man who lived those sto­ries. Begin­ning Mon­day, June 4, the entire book can be down­loaded free of charge, but only via KFC’s Face­book Page.

 

For more infor­ma­tion about “The Auto­bi­og­ra­phy of the Orig­i­nal Celebrity Chef,” visit Facebook.com/KFCCanada.

 

About KFC

KFC is the world’s most pop­u­lar chicken restau­rant chain spe­cial­iz­ing in the famous Orig­i­nal Recipe® chicken.  There are more than 17,000 KFC out­lets in more than 115 coun­tries and ter­ri­to­ries around the world. KFC Cor­po­ra­tion is a sub­sidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE: YUM.) For more infor­ma­tion, visit KFC.ca

 

About Colonel Sanders

The Ken­tucky Fried Chicken con­cept was pio­neered by Colonel Har­land Sanders (1890–1980), whose cook­ing career began at age six. Sanders held jobs rang­ing from street­car con­duc­tor to insur­ance sales­man, but his cook­ing skills were a con­stant through­out his life. In 1930, Sanders oper­ated a ser­vice sta­tion in Corbin, Ky., and filled the stom­achs of hun­gry trav­el­ers who stopped in to fill up their gas tanks. Sanders soon moved his restau­rant across the street when he could no longer keep up with the demand from trav­el­ers who he had been feed­ing at his kitchen table. In 1935, the Ken­tucky Gov­er­nor made Sanders an hon­orary Ken­tucky Colonel for his con­tri­bu­tions to the state’s cui­sine. Over the next decade, the Colonel per­fected his secret blend of 11 herbs and spices and the basic cook­ing tech­nique still used at KFC today. When Sanders was 65, a new inter­state high­way forced the clo­sure of his restau­rant and he was left with only his recipe for fried chicken and a $105 Social Secu­rity check. The Colonel hit the road and struck hand­shake deals with restau­rant own­ers who agreed to sell his fried chicken. What began as a dream fueled by the Orig­i­nal Recipe, a no-quit atti­tude and a Social Secu­rity check grew into the world’s largest chicken restau­rant chain. Until he passed away in 1980 at the age of 90, the Colonel still trav­eled 250,000 miles a year vis­it­ing KFC restau­rants around the world.

 

 

 

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» One Response to “KFC Shares the Colonel’s Secrets — Free Recipe Book Available on FaceBook on June 4th”

    1
  1. Yvonne Pley
    May 30th, 2012 at 1:48 am

    I would love to get one of these recipe books. Thanks